The Loft Plus Size. In March shoppers asked the brand on Facebook. This was very exciting for plus-size women like myself who were elated to see a more inclusive size range at a mainstream store.
LOFT was the recourse of a Streamwood woman in her beloved plus-size collection. Lofts plus-size collection was originally launched in 2018 and offered sizes from 16 to 26. Loft had apparently decided to discontinue their plus sizes entirely.
Which is why Loft deciding to stop producing larger sizes is such a blow to literally half the market.
When I visited last week I literally tried just about everything they had in store. After being asked by a Twitter user whether or not the rumors about LOFT eliminating its plus size line were true the brand confirmed that they were. While we will continue to offer selection of new plus product up to size 26 throughout the spring and. Its website currently has a separate landing page for plus-size items and carries up to a size 26.